The Flower Bar Co.
Flora Photographica
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Vivid, bold, spectacular and unexpected: a definitive overview of one of contemporary photography's most innovative fields, showcasing flower imagery by more than 120 of the world's leading practitioners.
There has never been a period in photography's long history - no school, no movement - when flowers have not been a central focus, whether in the form of the classic still life, the botanical study, incorporated into portraiture and studies of the human body, documented in street photography, or used subversively in surrealist collage and montage.
Today, flower photography remains in full bloom, with photographers the world over depicting flowers and floral motifs in novel ways. Featuring works by more than 120 photographers, Flora Photographica links the very best of flower photography from the past thirty years with its predecessors - canonical floral studies from the realms of photography, botanical illustration, drawing and painting that have marked the collective imagination for centuries, if not millennia.
Works by contemporary photographers such as Cindy Sherman, Thomas Ruff, Vik Muniz, Valerie Belin, Viviane Sassen, and Martin Schoeller appear across nine thematic chapters, complemented by two in-depth essays by curators William A. Ewing and Danae Panchaud exploring the relationship between contemporary works and the rich traditions of floral art and photography.
About the Authors
William A. Ewing is an author, lecturer and curator of photography. Director of the Musée de l'Elysée in Lausanne from 1996 to 2010, his many publications on photography include The Body (1994), Edward Burtynsky: Essential Elements (2016) and Civilization (2018), all published by Thames & Hudson.
Danaé Panchaud is a curator and lecturer specializing in photography. She is the director and curator of the Photoforum Pasquart in Biel, an exhibition centre dedicated to Swiss and international emerging photography.
Details
Published: 28th March 2024
Format: Paperback
Number of Pages: 272
Dimensions (cm): 29.4 x 24.4 x 2.5
Weight (kg): 1.63
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INSPIRING BY NATURE
The Flower Bar Co is an independent florist and premium gift boutique based in Byron Bay and the Gold Coast for those who appreciate the art of curated experiences. Through daily delivery, considered actions and a culture of meticulous care, we strive to cultivate connections and elevate the everyday.
Frequently Asked Questions
How big is the small bouquet?
How big is the small bouquet?
Our Small bouquet is a designed to be a modest gesture. If you’re looking to make a statement, we would recommend the Luxe size which is the size photographed for all of our designs.
How big is the large bouquet?
How big is the large bouquet?
Our Large bouquet is the stepping stone between the Small and Luxe size, but does not include an orchid stem which is available in Luxe and above sizes only.
How is the card message included?
How is the card message included?
Our team of floral designers hand write each card message and include in a sealed envelope attached to each bouquet.
How do I care for my flowers?
How do I care for my flowers?
We supply step-by-step flower care cards with each bouquet for your ease. Our Flower Care instructions are listed below.
Your very own piece of floral art has been lovingly composed by our talented floral design team here at The Flower Bar Co. The first hours after receiving your flowers are critical, taking care of them promptly will reward you with longer lasting blooms. We have put together a step-by-step guide to help you enjoy longevity of your flowers.
Step One
Prepare a suitable clean vessel of fresh water.
Step Two
Unwrap your bouquet as soon as you receive and re-cut each stem, taking 1-2cm off to reopen the stem.
Step Three
Leave your bouquet tied and place into your prepared vessel. We have composed your piece of floral art just for you, no need to cut the stems loose!
Step Four
Keep your bouquet in a cool space inside your home, away from direct sunlight and heaters.
Step Five
Refresh the water and trip 1-2cm off each stem every second day, along with removing any faded blooms from the vessel as time passes.
We hope you enjoy your flowers as much as we've enjoyed composing them for you. If you would like to see more floral art or share yours with us, please feel free to follow us on Instagram.




